Tag - screenshot design

Messaging Techniques for App Store Screenshots

messaging technique

Designing your screenshots for the app store requires multiple steps. You’ll need to choose what you want to showcase and in what order, what types of images and copy to use, and then test to see what variations work or do not work with your audience. As you’re planning out the steps above, you’ll want to make sure that...

App Store SEO Marketing: Why is it Important?

App Store SEO Marketing

Make your app appear in related searches so that users can discover and download it. In order to do so, app store SEO marketing needs to be a key component of your mobile strategy. With over two million apps available in the Android and Apple stores and 63% of iPhone app discoveries occurring via general browsing in the stores, it is critical...

App Store Optimization Beginner’s Guide: 6 Ways to Get Your App Noticed

App Store Optimization

Before we jump into how your app can stand out in the app store with this app store optimization beginner’s guide, it’s important to understand a few things. Inbound marketing has changed the way that companies behave online forever. Instead of targeting an audience across multiple marketing channels with advertisements and marketing...

App Store Screenshots Are Important For Selling Your App

app store screenshots

When it comes to marketing your app, it all comes down to convincing consumers to buy it, which is why app store screenshots are so important. Your app might be one of the best on the market, but the chances of getting customers to click on it—let alone purchase it—without an eye-catching and defining screenshot, are slim. And with so many...